Experienced Marketing Solutions Specialist - Automotive Industry Expertise and Customer-Centric Approach Required for Hybrid Remote Role
Introduction to Our Company and Industry
We are a leading provider of marketing solutions in the automotive industry, dedicated to delivering innovative and effective marketing strategies that drive success for our clients. Our company values flexibility, creativity, and a customer-centric approach, and we are seeking a highly skilled and motivated Marketing Solutions Specialist to join our team. As a hybrid remote role, you will have the opportunity to work from the comfort of your own home and our office, allowing for a perfect balance between work and personal life.
Job Overview
As a Marketing Solutions Specialist, you will be responsible for developing, implementing, and maintaining marketing plans that drive value for our clients and increase customer retention and satisfaction. You will work closely with our clients, internal teams, and external partners to deliver high-quality marketing solutions that meet and exceed our clients' needs. If you have a strong passion for marketing, excellent communication skills, and a proven track record of success in the automotive industry, we encourage you to apply for this exciting opportunity.
Key Responsibilities
- Build and maintain strong consulting relationships with our dealer base and regional/zone managers to drive marketing success and increase customer retention
- Educate and inform our dealer base and regional/zone managers on current OEM program offerings and services to increase the value of each dealer and region/zone
- Assist in training marketing assistants and marketing consultants to learn products and systems, and provide guidance and support to ensure their success
- Review changes to the marketplace and industry, and adjust marketing plans accordingly to stay ahead of the competition
- Create and present training materials for client/dealer regional/zone meetings to drive engagement and education
- Develop and implement quality control processes to ensure high-quality marketing solutions and exceptional customer service
- Maintain calendars and timelines for assigned marketing initiatives, and ensure timely completion of projects and tasks
- Create, update, and maintain marketing plans for individual dealers, and provide reports to team leaders on performance and progress
- Maximize customer retention and satisfaction by educating our dealer base on our portfolio of products and services, and influencing their decisions to pursue the most profitable and beneficial marketing options
- Produce measurable results based on dealer and regional/zone marketing plans, and continuously evaluate and improve marketing strategies to drive success
Essential Qualifications
To be successful in this role, you will need to have a strong educational foundation in marketing, sales, or a related field, as well as a minimum of one year of experience in an automotive program as a marketing consultant. You should have excellent communication and presentation skills, with the ability to write reports and business correspondence, and effectively present information to management or customers. You should also be able to multi-task, work with all levels and backgrounds in a diverse workforce, and have knowledge of Microsoft Office, including Word, Excel, PowerPoint, Outlook, and Access.
Preferred Qualifications
- Experience with direct marketing and creating/implementing marketing plans
- Strong program knowledge and understanding of the automotive industry
- Ability to work in a fast-paced environment and prioritize multiple tasks and projects
- Excellent problem-solving and analytical skills, with the ability to think critically and outside the box
- Strong team player with a positive attitude and a willingness to learn and grow
Skills and Competencies
To be successful in this role, you will need to possess a range of skills and competencies, including:
- Customer focus: dedicated to meeting and exceeding the needs of internal and external customers
- Job knowledge: knows, understands, and applies technical and soft skills, methods, and processes required for the position
- Quality orientation: able to complete work accurately and thoroughly, paying attention to details and producing high-quality results
- Teamwork: able to work effectively with others to generate a positive, productive, and informed work environment
- Problem-solving: able to systematically break apart complex problems and identify underlying causes, and generate alternative techniques or methods to resolve issues
Career Growth Opportunities and Learning Benefits
At our company, we are committed to the growth and development of our employees. As a Marketing Solutions Specialist, you will have access to a range of training and development opportunities, including mentorship programs, workshops, and conferences. You will also have the opportunity to work on a range of exciting projects and initiatives, and to collaborate with a talented and experienced team of marketing professionals.
Work Environment and Company Culture
Our company values a positive and supportive work environment, and we are committed to creating a culture that is inclusive, diverse, and respectful. As a hybrid remote role, you will have the flexibility to work from home and our office, allowing for a perfect balance between work and personal life. We also offer a range of perks and benefits, including comprehensive health insurance, retirement savings plans, and paid time off.
Compensation, Perks, and Benefits
We offer a competitive salary and benefits package, including:
- Comprehensive health insurance
- Retirement savings plans
- Paid time off
- Opportunities for career growth and development
- A positive and supportive work environment
Conclusion
If you are a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity. As a Marketing Solutions Specialist, you will have the opportunity to work on a range of exciting projects and initiatives, and to collaborate with a talented and experienced team of marketing professionals. Don't hesitate to apply - we can't wait to hear from you!
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