Remote Senior Creative Director – Digital Design Leadership for Healthcare, Insurance & E‑Commerce Brands

About CVS Health – A Heart‑Centric Vision for the Future of Care

At CVS Health, we live by a singular purpose: “Bringing our heart to every moment of your health.” This purpose drives everything we do, from the way we interact with customers in our retail pharmacies to the digital experiences we craft for millions of users online. As a Fortune 5 company, CVS Health combines the scale of a massive corporation with the agility of a cutting‑edge digital agency, delivering innovative, human‑centric health‑care solutions in an ever‑changing landscape.

Our award‑winning internal agency, Heart Haus, has been recognized as a finalist for In‑House Agency of the Year in both 2021 and 2022. It is a place where bold ideas flourish, collaboration thrives, and creativity is measured not just in aesthetics but in real‑world health outcomes. The team you’ll lead is at the heart of that mission—creating compelling digital communications for Aetna.com, CVS.com, social media, digital advertising, and more.

Why This Role Is a Game‑Changer for Your Career

As Creative Director of Digital Design, you will step into a pivotal leadership position that directly influences CVS Health’s brand perception and drives measurable business results. You’ll be empowered to shape the visual language of a multi‑billion‑dollar organization, mentor a talented pool of designers, and set new standards for digital excellence across health‑care, insurance, retail, and e‑commerce sectors.

Beyond a competitive salary, you’ll receive a comprehensive rewards package—including performance bonuses, equity awards, a robust benefits suite, and abundant opportunities for professional growth—all while enjoying the flexibility of a remote‑first work environment.

Key Responsibilities – What You’ll Own and Drive

• Strategic Vision & Leadership – Define and execute the overarching digital design strategy that aligns with CVS Health’s brand pillars and business objectives.
• Creative Direction – Lead the conceptualization, design, and production of high‑impact digital assets, including websites, mobile experiences, video content, immersive AR/VR projects, and social media campaigns.
• Brand & Identity Systems – Create, evolve, and steward comprehensive digital identity systems and style guides for large, complex audiences across multiple sub‑brands (Aetna, CVS Pharmacy, etc.).
• Team Mentorship & Development – Inspire, coach, and grow a multidisciplinary creative team of designers, motion graphics artists, and UX specialists, fostering a culture of continuous learning and innovation.
• Cross‑Functional Collaboration – Partner with senior leaders in Marketing, Product Management, Technology, and Compliance to ensure design solutions are user‑centric, technically feasible, and regulatory compliant (including WCAG 2.0 standards).
• Project & Resource Management – Oversee multiple concurrent projects, managing timelines, budgets, and resource allocation while maintaining high‑quality deliverables.
• Performance Measurement – Establish KPIs for design impact, conduct post‑launch analyses, and iterate based on data‑driven insights.
• Innovation & Thought Leadership – Champion emerging technologies (e.g., motion design, AR, voice interfaces) and embed best practices across the organization.
• Client & Stakeholder Advocacy – Serve as the primary creative spokesperson, presenting concepts, defending design decisions, and influencing senior leadership.

Essential Qualifications – The Foundations You Bring

• Minimum 10 years of progressive experience in creative roles, with at least 4 years in a Digital Creative Director or equivalent senior leadership position.
• Demonstrated track record of delivering award‑winning digital campaigns for large, complex brands—preferably within health‑care, insurance, retail, or e‑commerce sectors.
• Robust, publicly accessible portfolio showcasing brand‑building and sales‑driving work, including websites, video productions, immersive experiences, social media, and comprehensive digital identity systems.
• Deep understanding of user experience principles and accessibility standards (WCAG 2.0).
• Proficiency with Adobe Creative Suite, XD, Sketch, Figma, and motion‑design tools such as After Effects.
• Experience working with content management systems—particularly Adobe Experience Manager (AEM) and digital asset management platforms.
• Exceptional strategic thinking, storytelling, and presentation abilities.
• Strong written and verbal communication skills, able to articulate complex ideas to diverse audiences.
• BA/BS in Fine Arts, Graphic Design, Communications, Interaction Design, UX/UI, or a related field—combined with relevant experience.

Preferred Qualifications – The Extras That Set You Apart

• Hands‑on experience designing for large, matrixed organizations with multiple brand hierarchies.
• Specialized knowledge of health‑care, insurance, or retail communication nuances.
• Proven ability to develop modular email and web design systems that maintain brand consistency while allowing for rapid iteration.
• Familiarity with integrated national brand campaigns and multi‑channel execution.
• Expertise in emerging media such as AR, voice UI, and interactive motion graphics.
• Experience navigating complex stakeholder environments and influencing senior leadership.
• Advanced capabilities in digital marketing, content strategy, social media management, animation, video production, and presentation design.
• Technical fluency with Mac environments and the Microsoft Office suite.

Core Skills & Competencies – What Success Looks Like

• Creative Vision – Ability to imagine and execute groundbreaking digital experiences that resonate with diverse audiences.
• Leadership & Mentorship – Proven experience nurturing talent, fostering collaboration, and building high‑performing teams.
• Strategic Insight – Skill in translating business goals into compelling visual narratives.
• Technical Acumen – Deep familiarity with design tools, CMS platforms, and emerging digital technologies.
• Communication Excellence – Persuasive storytelling, clear articulation of concepts, and effective stakeholder management.
• Data‑Driven Mindset – Ability to interpret analytics, measure design impact, and iterate for continuous improvement.
• Adaptability – Comfort working in fast‑paced, evolving environments while maintaining high standards of quality.
• Accessibility Advocacy – Commitment to inclusive design that meets WCAG 2.0 standards and serves all users.

Career Growth & Development – Your Path Forward

CVS Health invests heavily in employee development. As a senior leader, you will have access to:

• Executive Mentorship Programs – Direct guidance from senior executives to accelerate your leadership journey.
• Continuous Learning Stipends – Annual budget for conferences, certifications, and advanced training in design, technology, and management.
• Cross‑Functional Rotations – Opportunities to collaborate with product, data science, and customer experience teams, broadening your strategic perspective.
• Innovation Labs – Participation in CVS Health’s internal labs where emerging technologies are prototyped and tested.
• Leadership Pathways – Clear tracks toward roles such as Vice President of Creative Services, Chief Marketing Officer, or head of Global Brand Experience.

Work Environment & Culture – What It Feels Like to Be Part of CVS Health

Our culture is built on the Heart At Work behaviors: empathy, collaboration, integrity, and continuous improvement. We celebrate diversity, champion inclusion, and encourage every voice to be heard. As a remote‑first team, you’ll enjoy:

• Flexible work schedules that respect work‑life balance.
• State‑of‑the‑art collaboration tools that keep you connected with colleagues worldwide.
• Regular virtual team‑building events, wellness challenges, and community service initiatives.
• A supportive network that values mentorship, feedback, and personal growth.

Compensation, Perks & Benefits – More Than a Salary

The position offers a competitive base salary ranging from $100,000 to $231,540, depending on experience, education, and geographic location. In addition to base pay, you’ll be eligible for:

• Performance‑based bonuses, commissions, and short‑term incentive programs.
• Equity awards through CVS Health’s stock‑award program.
• Comprehensive health coverage—medical, dental, vision, and prescription drug plans.
• Retirement savings options, including a 401(k) match and an Employee Stock Purchase Plan.
• Fully‑paid term life insurance, short‑term and long‑term disability coverage.
• Generous paid time off (PTO), paid holidays, and sick leave in line with state regulations.
• Employee assistance programs, mental‑health resources, and well‑being initiatives.
• Education assistance, tuition reimbursement, and free development courses.
• Discounts at CVS retail locations and partner programs.

How to Apply – Take the Next Step

If you’re a visionary leader with a passion for shaping digital experiences that improve lives, we want to hear from you. Bring your heart, your portfolio, and your strategic mindset to CVS Health and help us redefine the future of health‑care communication.

Submit your application by November 11, 2024. We are an equal‑opportunity employer and evaluate all candidates in accordance with applicable laws.

Ready to Make an Impact?

Join a purpose‑driven organization where creativity meets compassion. Click the link below to start your application journey.