Experienced End-to-End Customer Journey Senior Product Marketing Manager – Strategic Customer Experience Development and Product Launch Expert

Introduction to blithequark

At blithequark, we are driven by a mission to simplify lives and enable our customers to enjoy simplicity, freedom, and healthier lives through innovative technology. With a history spanning over two decades, we have made a significant impact on the lives of hundreds of thousands of patients worldwide. Our commitment to excellence and customer satisfaction has led to the development of groundbreaking products like the Omnipod, a wearable, waterproof, and lifestyle-accommodating insulin management system. As we continue to expand and grow, we are seeking talented individuals to join our team and contribute to our success.

About the Role

We are looking for a highly skilled and strategic End-to-End Customer Journey Senior Product Marketing Manager to join our team. This pivotal role will be responsible for creating comprehensive customer journey maps that inform our go-to-market strategy for new product launches. The ideal candidate will work closely with Franchise Product Marketing Managers to translate overall strategies into detailed customer journey maps, ensuring that every customer interaction is optimized to meet their needs. If you are passionate about creating exceptional customer experiences and have the skills to translate strategy into actionable plans, we would love to hear from you!

Key Responsibilities

• Customer Journey Mapping: Develop and maintain detailed customer journey maps that reflect the go-to-market strategy for new product launches.
• Ecosystem Mapping: Identify updates on the E2E internal flows from a customer journey perspective for each upcoming product launch or partnership.
• Collaboration: Partner with Franchise PMMs to translate overall strategies into actionable customer journey maps.
• Cross-Functional Coordination: Consolidate input from various teams to provide a holistic view of the customer journey.
• Strategic Planning: Guide teams to define implications in different Agile Release Trains (ARTs), considering customer needs at each interaction.
• Documentation: Document different versions of the customer journey as strategies evolve, ensuring alignment with the future state customer journey.
• Continuous Improvement: Monitor and update customer journey maps to reflect changes in strategy and customer feedback.

Essential Qualifications

• Experience: Proven minimum of 5-8 years of total experience, with 3+ years of experience defining customer journeys and their associated business process and technology enablers.
• Skills: Strong analytical skills, excellent communication, and the ability to work collaboratively across teams.
• Knowledge: Familiarity with Agile methodologies and experience working with Agile Release Trains (ARTs).
• Education: Bachelor's degree in marketing, business, or a related field; advanced degree preferred.

Preferred Qualifications

• Advanced Degree: Master's degree in marketing, business, or a related field.
• Industry Experience: Experience working in the medical device or healthcare industry.
• Certifications: Relevant certifications in marketing, product management, or a related field.

Key Competencies

• Strategic Thinking: Ability to translate high-level strategies into detailed, actionable plans.
• Collaboration: Strong interpersonal skills to work effectively with cross-functional teams.
• Attention to Detail: Meticulous in documenting and updating customer journey maps.
• Adaptability: Ability to manage multiple projects and adapt to changing strategies and priorities.

Career Growth Opportunities and Learning Benefits

At blithequark, we are committed to the growth and development of our employees. As a Senior Product Marketing Manager, you will have opportunities to develop your skills and expertise in customer journey mapping, product marketing, and strategic planning. You will work closely with experienced professionals who are passionate about creating exceptional customer experiences, and you will have access to training and development programs that will help you advance your career.

Work Environment and Company Culture

At blithequark, we pride ourselves on our dynamic and innovative company culture. We are a team of passionate and dedicated professionals who are committed to excellence and customer satisfaction. Our work environment is collaborative, supportive, and inclusive, and we offer a range of benefits and perks that will make your work experience enjoyable and rewarding. We are proud to be recognized as a Top Workplace USA, and we are committed to maintaining a positive and productive work environment that supports the well-being and success of our employees.

Compensation, Perks, and Benefits

We offer a competitive salary range of $141,300.00 - $212,250.00, depending on experience and location. Our benefits package includes a range of perks and benefits, such as health insurance, retirement savings, and paid time off. We also offer opportunities for professional development and career advancement, as well as a dynamic and supportive work environment that will make your work experience enjoyable and rewarding.

Conclusion

If you are a motivated and experienced marketing professional who is passionate about creating exceptional customer experiences, we encourage you to apply for this exciting opportunity. As a Senior Product Marketing Manager at blithequark, you will have the chance to make a real impact on the lives of our customers and contribute to the success of our company. Don't miss out on this opportunity to join our team and take your career to the next level. Apply now and become a part of our dynamic and innovative team!