Customer Analyst (West Coast Remote Eligible) in Portland, OR – Snowflake, AZ

Customer Analyst (West Coast Remote Eligible) - Hanna Andersson - Portland, OR - Snowflake, AZ - work from home job Company: Hanna Andersson Job description: We are the champions of childhood Hanna Andersson is a Portland, Oregon-based premier kids and baby clothing brand. Our clothes are made to play, made to last, and designed to let kids be kids. We have core commitments to design, quality, and sustainability, and we believe in helping families create meaningful everyday moments. These principles guide the Hanna Way, and lead to an experience authentically different from other children’s brands. We cultivate our unique brand by hiring team members who believe in these values, own a customer service mindset, and who are innovative, results-oriented, and comfortable working in a collaborative and growth-driven work environment. We all share in our brand’s success, and we actively encourage our team members to maintain a healthy balance in their daily lives. How you'll play: The Customer Analyst is a member of the Customer Analytics team within Hanna Andersson’s Ecommerce department. The Customer Analyst will provide hands-on and strategic support to the broader Hanna enterprise across activities and analytics that increase new customer growth, expand customer lifetime value through personalization, and identify key trends and behaviors that influence loyalty and retention. The successful candidate will serve as our customer segmentation SME, leveraging their quantitative and programming skills to not only discern what drives customer behavior but also directly influence key marketing metrics by applying learnings through segmentation activities. Customer Segmentation: • Own customer segmentation rules across our activation channels (paid, email, SMS, and others), partnering with channel managers to develop campaigns utilizing this knowledge. • Enhance customer data our CDP and marketing platforms to build a robust strong customer profile across many dimensions to enable personalization and response. • Maintain customer data quality by performing routine audits of business rules, validating customer counts across segments and proactively resolving issues when encountered. • With the support of database administrators, serve as customer data steward, coordinating to ensure accurate data integration and synchronization of data among systems. • Partner and collaborate with data science providers to build and utilize scoring models that predict performance across various dimensions (discount, churn, product affinities, etc) as necessary. • Coordinate with the marketing operations team to deliver audience data, proactively responding to requests and resolving issues to ensure timely launch of campaigns. Marketing & Customer Analytics: • Perform standardized analyses to provide insights into business, campaign and customer performance as well as recommend future initiatives. These reports will be developed in either SQL or Power BI (or similar platform). • Establish baselines for campaign performance expectations by segment and measure results against benchmarks. • Deliver key insights to educate and inform key stakeholders of business performance through a customer lens. • Partner with BI teams in IT and finance to automate new reports or enhance existing reports in Power BI as necessary. • Design and measure in-market tests to establish incremental impact of new initiatives on key business outcomes. • Deliver other analytics as requested. How Hanna supports a happy, meaningful life: Hanna Andersson believes that health and well-being should be shared by everyone. Thus, we offer the following benefits and perks for our team members: • Medical/dental/vision with HSA & Healthcare FSA • Time off policy of 120 hours at hire, 4 days of paid time off for volunteering, and 8 regular paid holidays plus 3 floating holidays • A role that offers a flexible work environment with remote and in-office options • Wellness program • 401(k) with employer match • Paid parental leave • Short/long term disability • Generous Merchandise discount This position has an annual base salary range of $93,000-108,000. This listed base salary range is a good faith representation of the base salary range for this position. However, location, unique skills and/or exceptional experience may result in an offer outside of the stated range. What you'll bring: • Undergraduate degree or equivalent work experience in business, marketing, economics, social sciences, or related field. Master’s degree is a plus. • 2-4 years of hands-on experience in working with marketing and customer data, preferably in a retail organization with a digital presence. Experience building predictive scoring models is a plus. • Passion for improving customer experience and understanding customer behavior. • Above average programming expertise in SQL, Python or similar program in BigQuery, Snowflake or similar platform. Hands-on work experience with a Customer Data Platform (CDP), Email Service Provider (ESP) and Salesforce Commerce Cloud (SFCC). Experience with Google Analytics or Adobe Analytics is a plus. • Strong attention to detail and ability to think logically and critically to solve problems. • Strong drive for results and ability to meet deadlines. • Demonstrated ability to acquire knowledge of new systems. • Demonstrated ability to work as part of a team under tight deadlines. Hanna Talent Cultivation Standards: With a rise in cyber-criminal activity, please note Hanna will never: • Ask for any sensitive personal information via email, text, or other forms of instant messaging • Interview you via email and/or send you a list of questions in lieu of an interview • Extend an offer without speaking to you via phone or video call • Ask for bank account or financial information during the recruiting process Legitimate email communication will only be done to and from @hannaandersson.com email addresses. Please examine messages carefully to ensure this is the domain you are receiving messages from, as cybercriminals may also utilize domains that look similar but may have one letter off (such as @hannaander$son.com). Hanna Andersson provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. As an Equal Opportunity Employer, Hanna Andersson prohibits discrimination, harassment, and retaliation of any kind. Hanna Andersson encourages applicants of all ages. Expected salary: $93000 - 108000 per year Location: Portland, OR - Snowflake, AZ Job date: Fri, 15 Sep 2023 01:26:06 GMT Apply for the job now! Apply tot his job Apply To this Job